Personal Finance
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8 mins read
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May 20, 2021
Juno Picks: Top 10 Female YouTubers in Personal Finance
If you’re ready to make some positive money changes, take a look at what these personal finance YouTube pros have to offer.
Whether you need to tackle a mountain of debt, take charge of your everyday spending, or start investing, there’s a YouTuber out there ready to help you on your way. These female YouTubers are experts, gurus, and personal finance success stories—and they want to share what they know. Watch and learn from the best.
Best for an Overall Finance Overhaul: Clever Girl Finance, The Financial Diet, and Lynn Richardson
Clever Girl Finance:
is a personal finance mainstay that offers all sorts of free resources, classes, and yes, a YouTube channel chock-full of tips and tricks for accomplishing your money goals. Founder Bola Sokunbi is committed to empowering women to take charge of their finances by giving them the tools for success. And if you haven’t heard her story, it’s an inspiring one. In a nutshell, this Nigerian-born CEO went to college in the U.S. as a result of her mother’s hustle, and has been helping women bridge the financial education gap ever since.
The Financial Diet:
One of the longest-running finance channels on YouTube,
has it all. Hosted by Chelsea Fagan (and others), TFD covers a wide variety of financial topics from basic budgeting to funding a startup. And TFD’s more than 874,000 subscribers can easily find the content they’re looking for, thanks to the channel’s neat and simple organization. Videos are broken down into categories that make sense, like career,
, and lifestyle. If you don’t know where to start, check out Fagan’s
and go from there.
Lynn Richardson:
Author, executive, and celebrity financial coach
’s mission is “to help others face their money issues and achieve personal, professional and spiritual harmony.” With over 20 years of experience in the banking and real estate industries, Richardson is a true money management veteran. Her trademark wit, knowledge, and humor have made her one of the most popular and accessible female YouTubers out there. Best for Busting Debt: Aja Dang and Debt-free Millennials
It’s no secret that carrying too much debt can derail your money goals, and if you're female, you’re likely even more familiar with that reality. And it's not just consumer debt. According to a recent
, women hold almost two-thirds of student loans in the United States. These female YouTubers turned their personal debt journeys into inspirational how-tos.
Aja Dang:
experience of paying off $200,000 in just two years makes her a debt-busting rockstar. On her channel, she discusses finance tips, ranging from saving money to how to chart a course to becoming debt-free. Her wide range of advice and relaxed, approachable vibe make you feel empowered to pay off your own debt, too. She also includes healthy tips for
— on a budget, of course.
Debt-free Millennials:
From her straightforward motto: “Crush Debt, Live Payment Free,” to her straight-talking advice,
host Justine Nelson is a fount of money-savvy knowledge. Her bio says she loves talking about “money, travel, and craft beer” and of course, living a debt-free life. Don’t let the fun-loving personality fool you; she knows what she’s talking about. She personally managed to pay off $35,000 in student loan debt when she was 25 and living on a $37,000 annual income.
Best for Investing: Investing With Rose, Sugar Mama TV, Money Class
Investing With Rose:
With over 460,000 subscribers, Rose Han has built an impressive following, and for good reason. Han has been investing since she was 14 (yes, really) and knows a thing or two about investing early to get that
working in your favor. But it’s not just her personal experience that makes her an expert. Han also graduated with a finance degree from NYU Stern School of Business, and has since been clarifying the murky world of investing for women (and men and probably children) everywhere. She’s a bona fide expert on all things finance, from ETFs and mutual funds to Bitcoin and inflation. If you need some hand-holding on topics like these, check out
.
Brittney Castro:
Castro is the founder and CEO of Financially Wise Women, a Los Angeles-based financial planning firm that teaches clients the art of money management, or as they put it “how to earn it, save it, invest it, spend it wisely, and enjoy it.” If that sounds like the kind of advice you need (and who doesn’t?) take a look at Castro’s YouTube channel,
. Besides being a successful entrepreneur and sought-after speaker, Castro is a Certified Financial Planner, Accredited Asset Management Specialist, and Chartered Retirement Planning Counselor. In other words, she’s the real deal, and an engaging teacher, too.
Sugar Mama TV:
If
just
sounds
like something you’d want to watch, you’re right. Canna Campbell’s videos are short and sweet (in her words, “bite-sized”) but full of great advice. Campbell’s channel is a good place to go if you’re just getting started investing. She also has a lot of videos with practical tips, like how to create a capsule wardrobe or how to create beautiful minimalist interiors, that get you thinking about
without compromising lifestyle quality.
Best for Entrepreneurs and Side-Hustlers: Mama & Money, Finance & Fashion
Mama & Money:
Like a lot of other financial YouTubers,
Fo Alexander dug herself out of a massive amount of debt ($78,000 in three years!) and then dedicated herself to sharing what she learned with others. A self-described “serial online entrepreneur,” Alexander has a lot of great tips on how to generate more income. Her videos on side hustles, summer business ideas, generating passive income, and selling digital products will have you joining the ranks of successful “mompreneurs” everywhere.
Finance & Fashion
: Cherry Tung had sixteen income streams and millionaire status at the age of 24. If you want to know more about how she did it, and how you can, too, head over to her YouTube channel,
Her videos explain dividend investing, wealth building, and investing basics, along with personal finance tips. A millionaire wealth coach herself, she even has a series that teaches you how to launch a coaching business. And, lest you think being frugal means you have to forego life's luxuries, her channel also includes how to get deals on products you love, as well as advice on where to save and when to splurge.
